



E-Commerce KIT
Final price, excl. VAT.
The E-Commerce Kit is an AI-first practical guide based on real Shopify project experience , helping you systematically build your store from branding to go-live. You'll get a clear process, prompts, and checklists to ensure you implement branding, structure, and content flawlessly, go live faster , and avoid costly mistakes .

Why was this ebook created?
I work at an agency that builds online shops – and I've noticed the same thing time and again: most problems arise not from a lack of knowledge, but from an unclean process.
For clients, I wanted to make the entire setup predictable. So I built my Shopify process as an AI-first system – with workflows, prompts, and checklists that work in projects and can be transferred to new shops.
Because good AI results don't happen by chance: You need e-commerce experience to define the right parameters, evaluate responses, and refine them effectively. This agency expertise is contained in this e-book, providing you with a predictable process that you can implement directly.
Who is this ebook suitable for?
You don't want to build an online shop "just any old way," but rather cleanly, structurally, and with AI workflows. This kit gives you a clear roadmap so you can make decisions faster and fewer mistakes, instead of getting lost in tutorials and individual opinions.
- Founder: from idea → go-live without detours
- Beginners: Avoid typical Shopify mistakes
- Marketers: consistent AI content instead of copy ping-pong
- Freelancers: repeatable process for each project
For those who want "fewer tutorials" and appreciate clear instructions
What's included?
A modular, practical guide (50+ pages) with prompt blocks, best practices and checklists – in an order that leads you step by step to launch.
Kickoff & Procedure
Module 1: Brand Identity
- Branding framework as the basis for all further content
Module 2: Shop Structure
- Navigation: header/footer, customer journey check including quick wins
Module 3: CMS Pages
- Homepage, About Us, Values, Trust Elements, Help & Contact + FAQ Blocks
- Prototype workflow: Prompt for UI website generator (including tool recommendation)
Module 4: Product page
- Page structure, copy, product FAQs, SEO & conversion elements including quick wins
- Tutorial: Batch editing of CSV files for large product catalogs
Module 5: Checkout & Trust
- CRO optimizations, trust elements, wording, usability, best practices including screenshots
Module 6: Go-Live Checklist
- Launch checklist, SEO, tracking, email basics
Bonus material
- Tools & Resources: Curated collection of the best tools and websites for each use case
- Watermark Cleaner : removes invisible special characters from AI-generated texts
- Image SEO add-on for product pages (filenames, alt text, sizes, context)
You don't want to build an online shop "just any old way," but rather cleanly, structurally, and with AI workflows. This kit gives you a clear roadmap so you can make decisions faster and fewer mistakes, instead of getting lost in tutorials and individual opinions.
- Founder: from idea → go-live without detours
- Beginners: Avoid typical Shopify mistakes
- Marketers: consistent AI content instead of copy ping-pong
- Freelancers: repeatable process for each project
For those who want "fewer tutorials" and appreciate clear instructions
A modular, practical guide (50+ pages) with prompt blocks, best practices and checklists – in an order that leads you step by step to launch.
Kickoff & Procedure
Module 1: Brand Identity
- Branding framework as the basis for all further content
Module 2: Shop Structure
- Navigation: header/footer, customer journey check including quick wins
Module 3: CMS Pages
- Homepage, About Us, Values, Trust Elements, Help & Contact + FAQ Blocks
- Prototype workflow: Prompt for UI website generator (including tool recommendation)
Module 4: Product page
- Page structure, copy, product FAQs, SEO & conversion elements including quick wins
- Tutorial: Batch editing of CSV files for large product catalogs
Module 5: Checkout & Trust
- CRO optimizations, trust elements, wording, usability, best practices including screenshots
Module 6: Go-Live Checklist
- Launch checklist, SEO, tracking, email basics
Bonus material
- Tools & Resources: Curated collection of the best tools and websites for each use case
- Watermark Cleaner : removes invisible special characters from AI-generated texts
- Image SEO add-on for product pages (filenames, alt text, sizes, context)
∞ Lifetime updates
I am continuously developing this e-book – as soon as new technologies become relevant or new best practices emerge in real projects – so that you can work with the best methods on a permanent basis.
Typical stumbling blocks
You want to start a shop, but everything feels like a confusing mix of tutorials, apps, and half-baked knowledge. You cobble something together, but in the end it doesn't look professional, wastes time, and leaves money on the table.
- You're jumping between tutorials and losing track.
- Your texts sound inconsistent because the brand foundation is missing.
- Navigation and page structure are overloaded → visitors are leaving
- You're installing too many apps → performance and stability suffer.
- Product pages explain, but don't sell (no clear structure, no trust)
- Shopping cart appears unclear → Abandonment rates increase
- You go live without a system
My AI-first approach
You'll receive a system that allows you to build your Shopify store in a structured way. Instead of "a few prompts," you'll get proven workflows from agency projects that lead to reliable results.
The goal: to automate as many inputs as possible, reducing inputs to a minimum – a virtually fully automated AI-first process that clearly stands out from the usual prompt chaos.
Process in 5 easy steps
- Establish brand foundation
Branding framework as a fixed prompt reference for tone, benefit and style. - Define shop structure
Clear page and navigation logic: Header/Footer, Customer Journey, Service Pages, Trust Elements. - Generating content
Sophisticated AI prompts create brand-consistent texts for all important shop areas. - Scaling product pages
Systematically roll out structure + copy + SEO – optionally via CSV workflow for larger catalogs. - Securing the go-live
Optimize the checkout process, perform final quality checks, and go live smoothly using the launch checklist.
Why this works
The content is structured as a process: Each module builds on the previous one, so you don't have to constantly start from scratch. You work with practical prompts and checklists from real Shopify projects instead of pure theory. The focus is on what measurably improves shops: Structure, clarity, and trust ensure smooth implementation.
What you end up with
- A branding framework that makes AI responses consistent and brand-loyal.
- A conversion-optimized online shop with a clear structure that quickly gets users to their goal.
- A clear shop navigation and page logic that provides orientation and reduces friction.
- Ready-made texts for all central CMS pages
- A product page blueprint including SEO
- A repeatable prompt workflow for texts, SEO metadata, and FAQs.
- A scalable CSV process to efficiently edit product descriptions and SEO fields in Shopify.
- A go-live checklist to help you get started safely.
FAQ
Does the e-book only work with Shopify?
The logic is platform-independent: you can basically apply the brand foundation, structure, content, and trust principles to any shop system. However, the kit is optimized for Shopify and uses Shopify terminology, examples, and workflows.
Do I need prior knowledge to get started?
No, you'll be guided step by step and work with clear modules, prompts, and checklists. If you already have experience, you can use it as a system to achieve better results faster.
How quickly can I put it into practice?
Very quickly: You set up your branding framework at the beginning – that's the most important step. After that, you only need minimal input for most tasks because the framework sets the direction.
Why is this e-book different?
Because you get a system, not just content. A setup defines the standard, the workflows take care of the implementation. This way you get consistent results faster – without chaos and without unnecessary loops.

Preview instead of promise
So you know what you're getting
Before you buy, take a look at sample pages, the table of contents, and a template preview to make sure it's a good fit.



